If you want to become a skilled digital marketer this is the ideal training program for you which covers the key areas of digital marketing required in any industry and sector.
You will develop the practical, hands-on skills in digital marketing by taking this program from the Digital Marketing Institute, Ireland.
You will learn to implement successful multichannel digital campaigns and create an actionable digital marketing strategy that can drive success for your business.
WHY CHOOSE DIGITAL MARKETING INSTITUTE?
The Digital Marketing Institute was established in 2008. They specialize in Digital Marketing and Digital Selling learning programs and to date have trained over 28,000 people across six continents. 93% of their past students would recommend their programs to a friend or colleague. When you study this you too will feel encouraged to recommend it to others.
Their syllabus is validated by the world’s leading digital brands and agencies. The Industry Advisory Council which consists of industry giants including Google, Twitter, Facebook, LinkedIn, IBM, Vodafone, The Coca Cola Company, and many more, helps to define and validate the Digital Marketing Institute’s industry-leading programs and their underlying syllabus.
PROGRAM OUTLINE
Your certification in digital marketing will give you an in-depth understanding of how to effectively strategize and implement powerful campaigns that convert. From social media marketing to search marketing, you’ll learn everything you need to excel at your digital marketing career. The Digital Marketing Institute sets the global standard in digital marketing and selling certification.
The Certified Digital Marketing Professional program is aimed at:
- Traditional Marketers and Marketing Executives
- Marketing Managers and Senior Management
- IT Managers
- Small Business Owners
- Career Changers
- Entrepreneurs
- Those responsible for developing or implementing a digital marketing strategy for their organization
- Anyone in marketing or business who wishes to demonstrate proficiency in digital marketing
ENTRY REQUIREMENTS
Anyone can apply for the digital marketing professional certification. A background in a related discipline is not required.
The aim of the Certified Digital Marketing Professional course is to enable you to learn everything you need to know at a foundation level, so you can kick start your digital career.
You could be a business owner, a traditional or digital marketing professional, a recent graduate, or simply looking to change your career. The only prerequisite is that you have an interest in digital marketing and want to progress your career.
WHAT WILL YOU LEARN?
By earning this certification, you will be able to:
- Increase your website’s visibility through Search Engine Optimization (SEO) techniques
- Drive qualified traffic to your website through Pay-Per-Click (PPC) advertising
- Execute digital display campaigns
- Capture, segment and manage subscribers to plan and execute a successful email marketing campaign
- Use suitable social media channels to grow and engage an audience
- Measure and optimize social media campaigns
- Leverage mobile marketing for its micro-targeting advantages
- Analyze and optimize your overall digital marketing activity
- Create a formal digital marketing plan for your business
COURSE OUTLINE
Course duration: 40 hours
There are ten modules in this program that provide in-depth coverage of all of the key disciplines required for best practice digital marketing, which include:
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- SEO (Search Engine Optimization)
- Paid Search (PPC) Using Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics Using Google Analytics
- Digital Marketing Strategy
BENEFITS OF LEARNING AT APTECH BAHRAIN
- Learn CDMP at an affordable price
- Experienced and dedicated trainers
- Interactive classroom sessions
- Get yourself job-ready for the marketing sector